Food Packaging

          Food packages are materials that protect products provided within from external factors, that prevent spoilage, that enable delivery to end consumers under clean, safe and sound conditions, and that facilitate carriage and storage. Food packages preserve products against impacts and humidity. Furthermore, they enable end consumers to be aware of their choice and conscious consumption convenience by virtue of information provided on the content, weight, production and expiry date of the product.

          Packages also facilitate sale opportunities for sellers. Packages that are appealing, catchy, suited to the form products play an important role affirmatively on consumers’ purchasing decision.

          Packages are means of communication between producer and end consumers. They are among the most efficient and affordable tools of marketing. They reflect the brand. Memorability and strength of the brand are possible by means of catchy packages.